Client: Nova studios photography

“brand launch”

Role: Creative Director, web Designer, Motion Designer, content creator, marketing director, social strategist

Deliverables: logo and branding, responsive website, social media channels, social content, business cards

The primary objective of the Nova Studios branding and digital launch initiative was to establish a strong and cohesive brand identity that accurately reflected the studio's passion for capturing timeless love stories through elegant and sophisticated photography. By crafting a visually compelling digital experience, implementing a refined visual identity, and launching a targeted social media strategy, the goal was to elevate Nova Studios' presence in the market and engage with a broader audience of couples seeking classic and artistic wedding photography.

THE DIGITAL EXPERIENCE

The digital experience for Nova Studios was centered around creating an immersive and user-friendly website that beautifully showcased the studio’s portfolio. The website was designed to convey the emotional depth and artistic quality of Nova Studios’ work, allowing potential clients to easily explore various galleries and understand the studio’s unique approach to capturing love stories.

The website’s intuitive navigation, responsive design, and elegant presentation ensured that visitors could seamlessly engage with the content, whether they were browsing on a desktop or mobile device. This digital transformation not only enhanced user experience but also significantly increased visitor engagement and inquiries.

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Gallery Carousel

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Booking CTA

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About Us

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Contact Us

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Newsletter & Form

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Testimonials

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Mission Statement

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Home Page Above Fold

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Desktop View

View Full Site >

THE Visual identity

The challenge for Nova Studios was to develop a brand identity that conveyed the timelessness and elegance inherent in their work. The goal was to create a visual and digital presence that resonated with couples looking for classic, sophisticated photography. The creative direction needed to evoke a sense of enduring beauty, much like the love stories Nova Studios captures.

This was achieved through a carefully crafted chinoiserie-inspired design—a style known for its intricate patterns and refined aesthetics. The challenge also extended to establishing a strong social media presence that could effectively showcase Nova Studios' work and engage with a broader audience.

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Full Color Logo

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Full Color Logo Mark

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Brand Pattern

Navy
#344785

Terracotta
#D6523C

Porcelan
#F7F5F2

Clay
#AAA19B

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Brand Colors

THE Social ELEMENT

The social strategy for Nova Studios was focused on building a vibrant and engaged community around the brand through thoughtfully curated content and targeted campaigns. I was responsible for launching and managing Nova Studios’ social channels, where I developed and implemented a comprehensive content strategy that highlighted the emotional and artistic aspects of the studio’s work.

With a modest budget of around $100 for boosted posts, the social campaign successfully attracted over 250 participants, demonstrating the power of high-quality content and strategic targeting. This social media presence not only increased brand awareness but also drove a significant uptick in inquiries and bookings, contributing to Nova Studios’ overall growth and success. Not to mention achieving 20k+ reach within the first month of launching!